When you land on a website, do you end up reading all of the text on the page? The chances are, you don’t. According to a study only 28% of written website text is read on average.
Video is taking over the world, with more than 4 billion hours of video viewed each month on various social media channels. In fact, YouTube is now the second most used search engine, right behind Google (market domination much?).
Here is an interesting Infographic on how to optimize videos for search engines to improve your video marketing and for better organic visibility and help you create more business leads for your brand.