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01
Social & Digital
Fortis Healthcare
Objective
Generating Leads and Enquiries
- To create targeted messaging with respect to Orthopedics. Raise Awareness and enquiries for the same.
Landing Page
- To build conversation with new database and enquiries. To have a specific page related to Orthopedics.
Build Brand and Service Awareness
- Increase awareness of the new services that Fortis has and beat the competition offering similar service
Client
Fortis Healthcare
Services
Social and Digital Marketing
Share
Strategy
KEYWORD TARGETING
- Defined the consumer’s online search behavior through explicit set of relevant keywords.
AUDIENCE TARGETTING
- Database Retargeting on social by characterizing the Audience and their past medical concerns.
QUALIFIED LEADS FUNNEL
- Targeted communication leading to a specific landing page thereby creating a lead funnel.
HOT LEADS
- Leads were further qualified with emailers and auto call backs.
Results
400+ Facebook Leads
6M+ Facebook Reach
160+ Google Leads
10M+ Overall Impressions
2K+ New Patients
70K+ Post Engagement
CONTACT US TO KNOW MORE
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