LCR Capital Partners

The Brand Story

A two-year-old tailor-fit work wear brand for women when Scroll Mantra started working with them. They were the only global brand that was offering ‘Our Style Your Fit’ to the working women of all age groups

  • LCR Capital Partners is a private investment and advisory services firm that supports families interested in global opportunities.
  • Founded in 2012, the firm’s primary focus is supporting clients interested in immigrant investor programs. LCR has helped over 850 clients move to the United States through the EB-5 Immigrant Investors Program.
  • Through its affiliates, International Investors Mortgage and LCR Wealth Management, the firm also offers US loan solutions and wealth management to foreign nationals moving to the United States.

Client

LCR Capital Partners

Services

Public Relations

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PR Objective

  • To build and implement a communication plan for its corporate initiatives
  • To identify the correct kind of opportunity and programme to build capital thrust for the LCR Capital in India

Approach For Shaping the Narrative

  • Identifying opportunities with target media, mostly business which caters to high-income people in the country
  • Establishing them as thought leaders by exploring contributory articles and interactions for the spokesperson

What We Achieved

  • Scroll Mantra was able to get coverage for LCR across all CAT A mainlines in print and online.
  • We managed an unpaid 3-page contributory article in the annual Luxury iEdition of Business Today
  • An EXCLUSIVE FRONT PAGE coverage in The Times of India